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Case Study

Love Your Melon Flows

Strategize, build, design, and implement new automated email flows before BFCM to ensure the highest ROI for the holiday season.

Build flows before the holidays and increase revenue. Simple right?

Project Length
3 Weeks

Challenge:

Be better prepared for the highest traffic weekend of the year: BFCM

Mattered’s Move:

Strategize, build, design, and implement new automated email flows and optimize existing flows in a timely and efficient manner to capture and convert as many customers during BFCM as possible.

Results:

Newly created & updated email flows showed an increased conversion rate across the board

Love Your Melon

About the client:

"Fifty percent (50%) of net profit from the sale of all Love Your Melon products is given to nonprofit organizations around the world that lead the fight against pediatric cancer. Together, we create therapeutic experiences and fund charitable programming initiatives for children and families battling cancer."

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